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STAR TREK®: THE EXHIBITION Beams Away; City Prospers

Press Release Date 
Tuesday, 20 April, 2010
STAR TREK®: THE EXHIBITION captivated visitors from the Bay Area and beyond, transporting 79, 085 humans on an interstellar journey through 40 years of science, fiction and pop culture during its nearly six-month run at The Tech Museum. And while the exhibition was riveting, it was also enriching - literally. Star Trek pumped more than $4.5 million into the city's economy through visitor spending at restaurants, hotels and retail outlets, city officials say. "Star Trek continues to enthrall audiences like no other science fiction program before or since," says Peter Friess, president of The Tech Museum. "It taps into our culture, our social values and, perhaps most important, our collective aspiration to be a better society. It's no wonder the exhibition was a hit in Silicon Valley, where constantly pushing frontiers is the norm." The blockbuster exhibition brought together the original costumes, genuine props and authentic recreations of sets from all five Star Trek television series and 11 Star Trek feature films, including the new box office smash hit, which chronicles the early days of James T. Kirk and his fellow U.S.S Enterprise crew. The Tech Museum hosted the exhibition's only Bay Area appearance. City leaders praised the museum for its continued work to bring major, high-caliber shows to San Jose, helping to cement the city's reputation as an arts and cultural destination. "This blockbuster exhibit expanded the cultural offerings in San Jose and drew new audiences and visitors to our city," Dan Fenton, President and of the San Jose Convention & Visitors Bureau CEO, says. "The millions of dollars in economic impact continue to prove why San Jose is the hot spot for these types of events." Star Trek generated $4,551,446 for a downtown economy in the months following its October opening, according to figures by the Bureau, with whom the museum partnered to bring in the exhibition. The show was extended in January in response to demand. It closed April 11. Fans, many of whom visited in their favorite Trek costume, and first-timers lauded the exhibition for its opportunities to learn about topics such as science & technology, cultural diversity, philosophy, creativity and the arts. "It was quite intriguing," says Brian Harbinson, borrowing a favorite line uttered by Lieutenant Commander Data of Star Trek: The Next Generation and whom Harbinson dressed as during frequent visits to the exhibition. "As a lifelong fan of the series, I was impressed by the exhibition." Stay tuned as The Tech Museum and Team San Jose prepare to announce the next blockbuster traveling exhibition before month's end. CONTACT: Roqua Montez, Senior Manager Public Relations The Tech Museum (408) 795-6225 rmontez@thetech.org Meghan Horrigan Director of Communications Team San Jose (408) 204-8298 mhorrigan@sanjose.org About The Tech Museum The Tech Museum is a hands-on technology and science museum for people of all ages and backgrounds. The museum – located in the Capital of Silicon Valley – is a non-profit learning resource established to engage people in exploring and experiencing technologies affecting their lives. Through programs such as The Tech Challenge, our annual team design competition for youth, and internationally renowned programs such as The Tech Awards presented by Applied Materials, Inc., The Tech Museum celebrates the Spirit of Silicon Valley by encouraging the development of innovative ideas for a more promising future. About Team San Jose Team San Jose's mission is to ensure that San Jose's Convention Center and Cultural Facilities are effectively managed to reduce costs, improve the local economy, and add value for our customers, residents, workers, and businesses within the City of San Jose. Team San Jose's board includes local hoteliers, organized labor, the arts and the Convention & Visitors Bureau.